A model for the 21st century newsroom

Paul Bradshaw has an interesting post about a possible new newsroom production process. I really like his iterative model. Using media tools as a way of simultaneously communicating and drafting a story is really compelling. I wonder what kind of cultural shift would be needed in a newsroom, or headshift for the staff themselves, to do this? Perhaps I'm being unduly negative, but the old model of getting the scoop to print is well entrenched. Tweeting a breaking news headline may feel to some like giving the game away. Particularly for big media organisations used to having to compete in a particular timeslot around similar agendas. I do love the idea of blogging as a way of (possibly collaboratively) building a story, context, depth etc. which is made into a polished package later on.

There's a lot of food for thought here. I'm doing a lot of thinking around the tension between "traditional" breaking news websites and news blogs. My own view is that they should be more similar than not. But working out the balance is interesting, particularly in a traditional broadcast environment. Interesting times. Oh, and I like the news diamond very much.

Comments

[Paul Bradshaw]

Cultures are always the big obstacle - but it's worth noting that the Telegraph editor Will Lewis has talked of 'owning' a story by breaking it first - then when TV pick it up they have to mention the newspaper, which means more readers (and I would add the blogosphere to that). Of course there will always be exceptions...